Florentine Maison, Salvatore Ferragamo Has A New Collection- The Magic of Print, Full Of All Things Silk

It’s all from the SS20 collection featuring foulards, accessories and ready-to-wear from the Maison’s historical archives. Silk has been at the heart of the brand since the 1960s, a symbol of the brand’s craftsmanship, perfect blend of taste and savoir-faire and the quintessential Italian style

Full of color, we see felines, flora, butterflies, elephants, sultans, and touches of the Orient embellished on the collection’s scarves, shoes, ready-to-wear, and hand bags. Each print is embellished with small imperfections that have been deliberately maintained from the Milanese archives.

Diving deeply into the inspiration and look of the collection we find:

For silks, the capsule collection includes foulards, stoles, bandeaux, a headscarf with leather visor and scarves.

For footwear, an unmissable addition is the new Viva Shoe, in a ruffled version, which is accompanied by chunky-heeled sandals, flats and sneakers.

For bags, the selection focuses on the brand’s latest signature bag inspired by the Viva Shoe and protagonist of the S/S season, and the iconic Boxyz and Ferragamo Studio Bag.

Last but not least, we find the extensive ready-to-wear selection: from the silk blouson to the trench coat, from pleated midi skirts to dresses and trousers, from blouses to T-shirts, for a complete seasonal wardrobe.

The Silk Capsule collection is also featured on the new ferragamo.com website and on the brand’s social media channels. Thanks to brand new content, such as special video animations, each viewer’s gaze is catalysed by the textures of the silks and the products, which come to life, becoming three-dimensional. A dreamlike experience on a journey to discover an enchanted world designed by Salvatore Ferragamo.

The Silk Capsule collection is available online -www.ferragamo.com - and in a selection of Ferragamo boutiques worldwide.