Podcast Episode 124: Youssra Nichane

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Written By Ally Portee

Learn how Youssra Nichane launched her jewelry brand during COVID and what inspired her entrepreneurial journey. Perfect for aspiring creators…

 

After taking a break to recharge, Ally has returned with fresh insights and inspiring stories, and Youssra’s journey is one she believes every aspiring entrepreneur needs to hear. In this episode of the Soulful Side of Life, Ally speaks with Youssra, a Moroccan jewelry designer and trailblazer who launched her brand, Dihyan, during the pandemic, further transforming her passion into a successful venture.

During our discussion, Youssra shares her "aha moment" that propelled her into launching her own brand. It was a mix of personal reflection and external inspiration that made her realize she had something valuable to offer the world. Her story encourages others to find their own motivations and act on them.

Watch the Conversation
 

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Podcast Episode 124: Youssra Nichane
Podcast Episode 124: Youssra Nichane
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Ally Portee

Starting out in the world of politics, Ally interned and worked in Washington, DC, in Congress, at The White House, and on political campaigns. Today she’s in a totally different arena: fashion. Developing an eye for sartorial craftsmanship, Ally has learned how to put intricate and detailed collections into words, while developing relationships with some of the world's most leading brands and covering Paris, Milan, and Riyadh Fashion Week shows. Ally started SEELE in 2012. Seele [ze-le] is the German word for Soul and its aim is to encourage people with faith-inspired and lifestyle content that stir the soul. Ally has written for Forbes, Harper’s Bazaar, The Hollywood Reporter, GQ Middle East, Vogue Arabia, Refinery29, NPR, Arabian Business, and Euronews.

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