Podcast Episode 83: Jade Toko On Why Gen Z and Millennials are Leading the Charge in the Secondhand Luxury Market

News 2
Written By Ally Portee
 

The 1% are shifting their spending habits towards more exclusive and unique items.

Jade Toko is a Paris based business development professional, specialized in sales strategy and B2B growth. She has helped premium brands expand and international companies to build long-term relationships that drive value. In this conversation she discusses the evolving landscape of the secondhand luxury market and its impact on the fashion industry. The discussion covers consumer behavior shifts post-COVID, the rise of eco-consciousness, and how luxury is being redefined as experiences over products. Toko also highlights the spending habits of the wealthy, the influence of global events on luxury spending, and the booming secondhand market, particularly among Gen Z and millennials. The conversation concludes with insights on the future of secondhand fashion in Africa and the role of technology in ensuring authenticity in luxury goods.

Ally Portee

Starting out in the world of politics, Ally interned and worked in Washington, DC, in Congress, at The White House, and on political campaigns. Today she’s in a totally different arena: fashion. Developing an eye for sartorial craftsmanship, Ally has learned how to put intricate and detailed collections into words, while developing relationships with some of the world's most leading brands and covering Paris, Milan, and Riyadh Fashion Week shows. Ally started SEELE in 2012. Seele [ze-le] is the German word for Soul and its aim is to encourage people with faith-inspired and lifestyle content that stir the soul. Ally has written for Forbes, Harper’s Bazaar, The Hollywood Reporter, GQ Middle East, Vogue Arabia, Refinery29, NPR, Arabian Business, and Euronews.

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