Women’s Month | Podcast Episode 109: Paris Based PR Emilie Meinadier On The Evolution Of PR In The Digital Age

Emilie is the “Emilie In Paris,” and she reflects on her career trajectory, detailing how she stumbled into PR while working for Hearst…

 

Emilie describes the transition from traditional media to digital platforms, noting that many brands were initially hesitant to embrace social media. Emilie points out that effective PR today requires storytelling skills and the ability to connect with the audience. She argues that quality is more important than quantity in the luxury market, where the story behind a brand often matters more than sheer numbers.

 

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Ally Portee

Starting out in the world of politics, Ally interned and worked in Washington, DC, in Congress, at The White House, and on political campaigns. Today she’s in a totally different arena: fashion. Developing an eye for sartorial craftsmanship, Ally has learned how to put intricate and detailed collections into words, while developing relationships with some of the world's most leading brands and covering Paris, Milan, and Riyadh Fashion Week shows. Ally started SEELE in 2012. Seele [ze-le] is the German word for Soul and its aim is to encourage people with faith-inspired and lifestyle content that stir the soul. Ally has written for Forbes, Harper’s Bazaar, The Hollywood Reporter, GQ Middle East, Vogue Arabia, Refinery29, NPR, Arabian Business, and Euronews.

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